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Digital Brand Building interviews the most successful sales & marketing leaders every week. Hosted by Mark Fidelman, he discusses the hottest new sales & marketing ideas from the experts. Fidelman keeps it real, and isn’t afraid to mix it up. Each episode features an engaging discussion with different business professionals to help you fuel your mind.

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Why Blockchain Is The Best Defense Against Counterfeiters

Jan 31, 2020

Today we are going to talk with Ashton Addison who runs the Crypto Coin Show about how the blockchain is the best solution to stop counterfeit items like tickets, documents and other items.

Questions

  1. Why is it so important to be on blockchain?
  2. So how exactly does the blockchain ensure that important items like event tickets are not counterfeit?
  3. Can’t you do a smart ticket? Where you get a free drink, a virtual item that acts like a digital sourvenir and maybe a ticket card that is stored forever in a wallet to show off to your friends?
  4. What about the peer to peer selling of tickets?
  5. What are the roadblocks to adoption of it?
  6. What other uses cases does the blockchain have for these types of use cases? How about title insurance?

IN 100 words or less, if you could invest a fictional $100,000 in one or two cryptos, what would they be and why?

Bitcoin, just because bitcoin runs the entire cryptocurrency market still. Secondly, Ethereum. Ethereum has done so much for the community and helped expand the market cap exponentially. There are also many developers working on ETH for the launch of ETH 2.0, and the price back to all time high is a nice bonus too.

Key Takeaway:

Create events and secure your tickets on the blockchain to have counterfeit proof tickets, without needing to understand blockchain, and accept cryptocurrency (and fiat too) for the tickets to help spread the adoption of blockchain, at eventchain.io.

Also, we can push people to our YouTube channel, Crypto Coin Show.

 Where can they reach you? ashton@cryptocoinshow.com  t-me/eventchain

Bio:

Ashton has been involved in the blockchain industry since 2013, through the initial rise of Bitcoin price and the lead up to the Ethereum ICO. As the CEO and Founder of EventChain, he pioneered the team through a successful raise in September of 2017. He also advises other Blockchain companies globally including Syscoin and CoinPayments.net in Canada, Pundi X in Indonesia and SmartMesh in China. Together with EventChain and his associated blockchain projects he has helped raise over $50M altogether.